Press & publications
Writing and conversations on alternative distribution, B2B2C partnerships, embedded insurance, consumer access, and the operating choices behind durable growth.
07 selected worksAs B2C acquisition costs soar, B2B2C partnerships are emerging as a strategic growth lever for insurers and insurtechs. But success hinges on execution. From co-selling confusion to misaligned incentives, this piece explores why many partnerships stall—and what GTM leaders must do to unlock scalable, cost-efficient growth through distribution.
Life and supplemental health insurance face unique challenges in today’s digital age: complexity, long-term commitment, and a lack of use-case specificity. Embedded insurance offers a breakthrough by integrating products into digital platforms to expand reach, lower acquisition costs, and deliver tailored solutions.
How are partnerships in life insurance driving growth and innovation beyond distribution? This conversation explores how strategic alliances can reach new customers, lower acquisition costs, create trust-based experiences, and reshape the future of life insurance.
Americans are chronically underinsured because insurance feels confusing, inconvenient, and disconnected from daily life. Embedding simple, trusted protection inside member-first ecosystems can create clearer guidance, easier access, and more meaningful financial security.
Embedded insurance is transforming life insurance distribution through digital integration and APIs. Data-driven partnerships and embedded enablers can close underwriting and adoption gaps, lower acquisition costs, broaden reach, and deliver more seamless consumer experiences.
Life insurers are embracing data, but hidden biases inside recommendation models, third-party scores, and fragmented carrier-distributor pipelines can shape who gets approved and who gets left out. This panel examines where bias comes from, why it matters commercially, and what the industry must fix next.
Selling one policy can expose the blind spots no model or rotation will teach. Hearing directly from customers builds the commercial judgment and cross-functional fluency that distinguish industry leaders.